Pana Organic
CREATORS OF DELICIOUS, VEGAN, ORGANIC FOOD FULL OF NOURISHING GOODNESS FOR BOTH YOU & THE EARTH.
COBURG, AUSTRALIA
WEBSITE REDESIGN / CREATIVE DIRECTION / CAMPAIGN DESIGN & ROLL-OUT / GRAPHIC DESIGN / EMAIL MARKETING / PACKAGING DESIGN / COPY WRITING
During my time at Pana Organic, I was able to launch 2 x very successful Marketing Campaigns including the launch of Pana’s latest product; their Snack Bars and their Summer 2024 Frozen Desserts relaunch ‘More is More’.
Both campaigns included a roll-out across all print and digital touch points including catchy copywriting, email marketing, in-house posters, and print advertising placements in Wellbeing Magazine and Coles & Woolworths Magazines, nationally.
I was also charged with a complete redesign and launch of the Pana Organic website which was rolled out and functional by September 2023 including more functional and user-friendly page layouts, updated navigation, updated range photography and video banner inclusions across the site.
Pana Organic are available in Coles, Woolworths and local independent stores globally.
